Shwood in House!!

Shwood is Orgegon's premier wood-frame sunglass label. Here Owner and Creator, Eric Singer shows us how the shades are made and gives the story of his very humble beginnings.

Lebron VIII...What you think?

Nike does a Good job on the Lebrons every year! Of course I do not own this video!

Fall 2010 Lookbooks

Here are a few must see lookbooks for the fall Season. Different Motifs for different styles and taste...all quality. Choose you flyness wisely

J.Crew


10 Deep


Mishka


Orisue


y-3


G-Star Raw


Evisu


BLVCK SCVLE


RAG & BONE

Official Lookbook Fall 2010

PRESS RELEASE
Official Fall 2010 lookbook photographed by Amanda Lopez

Official's fall 2010 collection combines maturation as a brand with youthful design and aesthetic to create a collection fulfilling our desires of headwear aligned with our fashion sensibilities. A key piece in the collection is the debut of their English driving cap- the cap is finished with a minimal leather embossed label perfectly placed on a herringbone earflap overlapping the brushed flannel crown. This hat combines the "olde" with the "neu" quite eloquently. Snap-back baseball hats such as "The Officials" and "Cali" provide stalwart colorways and design Official is known for since it's brand inception in 2007. Official's only 5 panel camper in this collection should be considered the perfect autumn hat with brushed herringbone and the "Keep It All Official" workware woven label.

The fall collection for Official is available in finer retail locations and on their online store (http://www.theofficialbrand.com) in the first week of September 2010.
Photographer: Amanda Lopez http://www.amandalopezphoto.com

Nike Street Fighter Pack!

The complete Street fighter Pack has Arrived! The trio transforms Nike SB's popular models to embody three characters: the P-Rod 4 (Akuma), Dunk low (Chun Li), and strapless Dunk Mid (Ryu).


Chun Li comes in a argon blue suede and nylon upper with white canvas swoosh and gum sole. She (figuratively speaking) has gold accents via stitching, tongue and heel logos.


Ryu has a beige and black canvas upper with suede trimmings, red distressed canvas Swoosh, and red outsole.


Akuma, my personal favorite, is fitted with a dark blue canvas upper, black swoosh and midsole. Akuma’s ‘kanji’ is embroidered on the heel in red stitching.

All three shoes come with two pair of laces and a illustration of their respective character on the insole. It's a good idea to take the insoles out as the artwork is superb.


You can pick them up at Palace 5ive or Elite Boardshop now!

Cool Grey Jordans 11

Icy soles
O.G. sole

The whole 'net is going crazy over this! The 2001 classics are finally coming back! After the space jams being released twice and the blk/red colorway 3 plus times, the folks at Jordan are finally blessing us with a 2010 Holiday release of the Cool Grey 11s! These are my 4th favorite color way of the 11s after the blk/red, OG wht/blk, and DMPs.

The exact release date is still unknown, but is speculated to be November or December. There is also debate of whether it will be release with the original gum sole or an ice blue gum sole. Either way these are must haves!!!

Now how can we get them to retro the TRUE BLUE 3s???

pics via. nicekicks.com

Nike Blazers Holiday Releases

The DMV loves BLAZERS, the OG baller-turned-skater-kick long before dunks ruled the circuit. Hypebeast post three colorways sure to be on the feet of everyone in the area.

There's the staple blk/lime green combo, then light grey/yellow, and finally blk/red/yellow. Peep the custom tongue tag. Look for these joints to drop in October.



pics via Hypebeast.com